Campari Red Diaries

Location
Milan, (IT) 2017
Year
2017
Status
Completed
Typology
Events

The poetry of movies meets the Red Passion that made Campari famous in the world in this emotional and magical event

Since its founding in 1860, Campari has pushed the boundaries of conventional creativity, fueling the passion and talent of artists in every field. The relationship between Campari and Cinema has left its mark over the years, and continues to do so today.

From Fellini to Sorrentino, from international giants to young emerging talents, up to film festivals around the world, the world of cinema has always been able to express Campari's Red Passion through a new and interesting language.

Because behind every Campari moment there is always a story to discover: a glance, an encounter, a mystery, has we did in this magical night.

Long industrial hall in red light, lined with pillars wrapped in vertical neon tubes – Campari Red Diaries, Milan, Italy, 2017 – event design
Domed hall in red light with a mirror ball above a tiered display of Campari bottles – Campari Red Diaries, Milan, Italy, 2017 – event designCircle of red light strings with the projected words Your soul and your mind are ready – Campari Red Diaries, Milan, Italy, 2017 – event design
Long industrial hall in red light, lined with pillars wrapped in vertical neon tubes – Campari Red Diaries, Milan, Italy, 2017 – event designBar counter with rows of glasses and backlit Campari bottles between red-lit classical columns – Campari Red Diaries, Milan, Italy, 2017 – event design