Jova Beach

Italy, 2022
2022
Completed
Concerts

During the Jova Beach Party Tour 2022, design studio Giò Forma was once again responsible for the scenographic design and event installation

During the Jova Beach Party Tour 2022, we where was once again responsible for the scenographic design and event installations, as it had been for the 2019 edition.

Centrality of the Stage
At the heart of the setup was a large scenic structure, referred to by the studio as the “ship.” This central stage served as the core of Jovanotti’s performances, designed to create an immersive and engaging experience for the audience.

Special Effects
The design featured a variety of special effects that were an integral part of the show. These included continuous flame jets, color powder launchers, and a jellyfish-shaped aerostat nicknamed “Ursula”, which projected live footage onto giant screens, enhancing the sense of spectacle and wonder.

Technological Innovation
Advanced technology played a crucial role in the stage design. Radio-controlled special effects machines and dynamic lighting systems were used to create a unique and visually captivating atmosphere, blending creativity with cutting-edge engineering.

Sustainability
Giò Forma’s approach was also closely aligned with the Ri-Party-Amo project, a key component of the 2022 Jova Beach Party initiative. This program emphasized environmental protection and the clean-up of beaches, reflecting the event’s strong commitment to sustainability and ecological awareness.

Night view of the Jova Beach stage: blue-lit scaffolding towers and screens showing the singer inside a colourful ring – Jova Beach Party 2022, Italy – concert stage design
Daytime beach crowd before the Jova Beach Party stage: scaffold towers, a colourful logo screen and a giant red heart – Jova Beach Party 2022, Italy – concert stage designBeach crowd at sunset facing the stage, the screen showing the singer in a straw hat, flanked by a red heart and mirror ball – Jova Beach Party 2022, Italy – concert stage design
Crowd at dusk facing the illuminated stage, with "I Love You Baby" on the central screen and colourful side screens – Jova Beach Party 2022, Italy – concert stage design
Night view from the crowd, phones raised towards the lit scaffold stage with ship-like towers and a central screen – Jova Beach Party 2022, Italy – concert stage designFlame jets shooting up along the stage at night, psychedelic visuals on the central and circular side screens – Jova Beach Party 2022, Italy – concert stage design
Aerial view of the concert crowd in a park, the jellyfish aerostat floating above and the city skyline beyond – Jova Beach Party 2022, Italy – concert stage design